Acquisition of a key parcel of underutilized land in the centre of Madrid, with the purpose of transforming it and sparking urban regeneration through the implementation of environmentally sustainable solutions that benefit the local community and the city.
Transform a plot of land that blocks accessibility and introduces pollution into the neighborhood to instead create a mixed-use development, generating new urban services to benefit the community and attract commercial business interests and new residents.
Designate an additional 10,000 square meters as green space and transfer 50% of the land to public ownership for public housing, recreational areas, and public services. Improve accessibility and facilitate urban mobility by creating more public streets and focusing on urban integration, Create a resilient and carbon-neutral development.
Transformed the plot from a physical barrier into a well-connected hub. Created new infrastructure for pedestrians and cyclists, improving residential quality of life and access to commercial units, thus boosting local economic activity. A reference point for city regeneration with an urban space committed to citizens and built in the public interest.
The Pinar del Rey neighbourhood in Madrid’s north-eastern Hortaleza district, which is known for the quality of its local atmosphere. Well connected to public transportation, both bus and metro, this plot is perfectly positioned between residential neighbourhoods and the city’s economic centre.
29,000 square meters of land.